Inside Winston-Salem’s New Children’s Museum, Kaleideum!

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Winston-Salem just got a serious upgrade in family fun. Looking for something fresh to do with the kids? The brand-new WS Children’s Museum, officially called Kaleideum, just opened downtown. And it’s nothing like the museum you remember.

Five stories of hands-on exhibits, wild water play, giant climbing zones, and creative spaces make it the kind of place your kids won’t want to leave. Honestly, neither will you.

Whether you’ve been searching for the Winston-Salem Children’s Museum, the kid’s museum Winston-Salem locals rave about, or still remember it as the old Kaleidoscope Winston-Salem, this new spot brings science, art, and play together in one unforgettable experience.

From toddlers to tweens, there’s something here for every curious mind. Here’s everything you need to know: what to see, how much it costs, and why it’s quickly becoming a go-to for Triad families.

A New Era For The WS Children’s Museum

For years, families in Winston-Salem have cherished the local children’s museum as a go-to for rainy days, birthday parties, and unforgettable field trips. But now, it’s not just a museum. It’s a whole experience.

The newly opened Kaleideum, often still referred to by locals as the WS Children’s Museum or even the Kaleidoscope Winston-Salem, is a total reimagining of what a children’s museum can be. This $45 million facility in the heart of downtown brings together the best of science, nature, art, and technology under one vibrant roof.

The new Kaleideum stands on the corner of Third Street and Town Run Lane. Inspired by geometric forms and triangulated shapes as in a kaleidoscope, the new children’s museum is a fusion of art and innovative design.

The museum’s mission is to:

Inspire wonder, curiosity, and lifelong learning in our children and community through interactive play and discovery.

From “Don’t Touch That” To “Try Everything!”

Gone are the days of static displays and simple play areas. In their place: five floors of interactive, hands-on exhibits that spark imagination and challenge curious minds. It’s not just about fun. It’s about giving kids a place to learn through movement, creativity, and exploration.

This transformation marks more than just a new building. It reflects how the Triad is growing, investing in education, and building a space where Winston-Salem families can come together to play, learn, and connect.

Whether you’re a returning visitor or it’s your first time through the doors, this new era of the Winston-Salem Children’s Museum is bigger, brighter, and better than ever.

Top New Exhibits At The Winston-Salem Children’s Museum

From the moment you step inside the new WS Children’s Museum, you’ll realize this isn’t just a facelift. It’s a full-on transformation. With nearly 70,000 square feet of hands-on, minds-on experiences, the Kaleideum offers something for every age, interest, and energy level.

These aren’t your typical museum displays. Every floor is packed with interactive, curiosity-driven zones that invite kids to climb, splash, build, explore, and experiment. Whether your child is a future engineer, artist, astronaut, or zoologist, they’ll find a space that feels made just for them.

Here’s a sneak peek at some of the most talked-about new additions inside the Winston-Salem Children’s Museum:

• Wonders of Water. Kids can pump, splash, and redirect flowing water in this sensory-rich space designed for both learning and laughter.
• Digital Dome & Planetarium. A jaw-dropping immersive dome where kids can explore galaxies, ecosystems, and even the human body.
• By Design. A hands-on maker zone where creativity meets construction. Perfect for future inventors and tinkerers.
• Rooftop Adventure Zone. An outdoor play space with a skyline view that feels more like a mountaintop playground.

And that’s just the beginning. With rotating exhibits, seasonal installations, and pop-up programs throughout the year, the Kid’s Museum Winston-Salem families always have something new to explore.

Ready to see it all in action? Keep reading for a deeper look at Kaleideum’s nine exciting exhibit zones.

Hands-On Exploration Zones

These are the museum’s most interactive spaces, where kids build, move, splash, and explore through play that feels like pure fun (but sneakily teaches a lot, too).

1. By Design: Build, Tinker, Create

Have a kid who’s always taking things apart just to see how they work? By Design is for them.

This open-ended makers space inside the WS Children’s Museum invites kids to invent, build, and test their own creations using real tools, recycled materials, and plenty of trial and error. It’s not just play. It’s hands-on STEAM learning (Science, Technology, Engineering, Art, and Math) disguised as fun.

Unlike typical exhibits, this one encourages kids to:

• Build structures with gears, blocks, and connectors
• Explore engineering concepts with pulleys and levers
• Solve open-ended challenges at their own pace

Parents love it because it blends creativity and critical thinking in a screen-free space. And yes, it’s totally okay to fail and try again here.

2. In Motion: Where Little Bodies Burn Big Energy

If your kid never stops moving, this is their happy place.

In Motion is the active play zone at the Winston-Salem Children’s Museum, built for climbing, crawling, balancing, and letting loose. It’s the kind of space where kids can challenge themselves physically while learning how their bodies work.

Expect climbing walls, ramps, soft zones, tunnels, and obstacle-style challenges that encourage movement, coordination, and confidence. It’s screen-free, high-energy fun, and it’ll probably help with bedtime later.

3. Our Nature: Explore The Natural World

From weather patterns to wildlife habitats, Our Nature brings the outdoors inside at the Winston-Salem Children’s Museum. It’s a calm, sensory-rich space where kids can get hands-on with the science of the world around them without needing sunscreen or bug spray.

Young explorers can dig into soil tables, simulate wind and rain, or observe insects and ecosystems up close. It’s part science lab, part nature trail, and 100% curiosity-driven.

This exhibit encourages questions like “Why do clouds form?” “Where do bugs live?” and “How do plants grow?” And all is answered through touch, movement, and discovery. There are animals, too!

4. Wonders of Water

This exhibit is a splash hit, literally.

Wonders of Water is one of the most popular zones at Kaleideum, and it’s easy to see why. Kids get to pump, pour, splash, and redirect water through interactive stations that combine science and play in the most hands-on way possible.

Whether they’re building a mini dam, spinning water wheels, or learning how water flows downhill, kids are soaking up fundamental STEAM concepts while getting a little wet in the process (don’t worry, smocks are provided).

This exhibit is especially great for younger kids, but don’t be surprised if older siblings jump in, too.

Little Learners & Imagination

Tiny explorers, big adventures! These cozy, creative spaces are made with little ones in mind, from soft play zones to storytelling corners where imaginations take off.

While younger kids can enjoy the whole museum, these are go-to favorites for toddlers and preschoolers finding their first moments of wonder.

5. Little Learners Lab (Ages 0–3)

Even the tiniest explorers get a space all their own.

The Little Learners Lab is a soft, sensory-friendly zone designed just for babies and toddlers. It’s calm, enclosed, and full of age-appropriate activities that help little ones build motor skills, explore textures, and engage with the world around them at their own pace.

Think padded climbers, mirrors, sensory walls, and toys made for tiny hands. All without the chaos of older kids zooming through.

It’s also a welcome break for parents looking for a quieter space to relax while their toddler explores safely. There are comfy benches and great sightlines, so you can watch without hovering.

6. Storytelling & Imagination Theater

Where books meet the stage and pretend play takes center stage.

The Storytelling & Imagination Theater at the Winston-Salem Children’s Museum is a cozy, creativity-packed space where kids can become characters, act out their own stories, and dive into dramatic play.

Whether it’s through puppets, dress-ups, or live performances, this exhibit helps kids build confidence, language skills, and emotional expression without them even realizing it.

From fairy tales to original skits, this space celebrates the power of imagination and gives kids the spotlight to explore it freely. Parents love it for quiet moments, creative engagement, and some seriously adorable photo ops.

STEAM + Tech Innovation

Do you have a kid who loves to tinker, ask “why?” or take things apart just to see how they work? These exhibits are all about hands-on discovery. Think coding, robotics, space, and science in the most fun, kid-powered way.

While everyone’s welcome to explore, these are big hits with older kids who like to build, experiment, and think like inventors.

7. Digital Dome

Step inside, look up and blast off.

The Digital Dome at the Winston-Salem Children’s Museum is an immersive, theater-style experience that takes kids on journeys across galaxies, deep into ecosystems, and even inside the human body.

With a massive curved screen above and all around you, it’s part science, part magic, and wholly unforgettable.

This isn’t just for older kids, either. The shows are designed to be accessible, age-appropriate, and wonder-filled for the whole family. Whether your child dreams of space travel or just wants to see the stars up close, this is a must-see.

Shows rotate regularly, so there’s always something new to explore, even on return visits.

8. Try It! Innovation Studio

This is where big ideas come to life, one experiment at a time.

The Try It! Innovation Studio is a creative tech-and-science playground inside Kaleideum, designed to get kids thinking, testing, and problem-solving like real inventors.

From circuitry and coding to building basic machines and launching mini prototypes, this space encourages kids to explore the how and why behind everyday technology.

It’s not about getting it “right.” It’s about trying, failing, tinkering, and trying again. That’s where the learning (and the fun) happens.

Many activities rotate, so even return visits offer new challenges to “try.”

Outdoor Zones

Need some fresh air or a roof with a view? This exhibit takes play to the next level, whether your kids are climbing high on the rooftop or in need of burning more energy. It’s open-ended, big-sky fun where anything can happen, and creativity runs wild.

9. Rooftop Adventure Zone

Play meets skyline in this one-of-a-kind outdoor exhibit.

The Rooftop Adventure Zone offers kids a high-up, wide-open space to climb, crawl, and explore while taking in views of downtown Winston-Salem. It’s a refreshing change of pace after exploring indoor exhibits and a great way to let kids burn off any last bursts of energy before heading home.

This rooftop playground includes climbing structures, bridges, and sensory-friendly elements that make it fun for a wide range of ages and comfort levels.

It’s also a favorite spot for parents to snap a few great photos with the Winston skyline in the background.

More To Explore: Pop-Ups, Programs & Special Events

There’s always something new happening at the Winston-Salem Children’s Museum.

From seasonal exhibits and themed workshops to surprise pop-up activities, Kaleideum goes beyond its permanent exhibits to keep each visit fresh and exciting. You might walk in to find a science experiment in progress, a live storytime happening, or a staff-led art project underway.

The museum also hosts special events throughout the year, like sensory-friendly mornings, STEAM discovery days, and holiday-themed celebrations. So, there’s always a reason to come back.

Check the museum’s website or calendar before your visit to see what’s happening that day. You might catch a special event your kids will love.

Follow Kaleideum on social media or join the email list to get first dibs on event announcements and ticketed programs.

Kaleideum In Action

Want to see the magic for yourself? This quick video tour gives you a behind-the-scenes look at some of the museum’s most exciting exhibits, from water play to rooftop fun. It’s a great way to show your kids what’s waiting for them before you even step through the doors.

Kaleideum After Dark, Because Why Should Kids Have All The Fun?

Think the Winston-Salem Children’s Museum is just for kids? Think again. Kaleideum After Dark is a special adults-only event series where grown-ups get the museum all to themselves.

Held on the second Saturday of every month, it features a unique theme. Think science experiments with cocktails, live music, trivia, or seasonal celebrations, with drinks, food, and hands-on fun included.

It’s the perfect excuse for a creative date night, a fun group outing, or just a night to explore like a kid (without having to share the water exhibit).

Tip: These events sell out quickly, so check Kaleideum After Dark for upcoming dates and ticket info.

Plan Your Visit: Hours, Tickets & Membership Info

Ready to check it out in person? Here’s everything you need to know before you head to Kaleideum in downtown Winston-Salem.

Museum Hours

The museum is open every day of the week, with varied hours to accommodate both visitors and members.

School Year Hours

• Monday: 9 am-Noon (Members only*)
• Tuesday – Friday: 9 am – 5 pm
• Saturday – Sunday: 10 am – 5 pm

Summer Hours (Memorial Day-Labor Day)

• Monday-Friday: 9 am-5 pm (Open to the public*)
• Saturday: 10 am-5 pm
• Sunday: 10 am-5 pm

Tip: Arrive early on weekends to beat the crowds.

*During the school year, Kaleideum is only open for a full day on Mondays when Winston-Salem/Forsyth County Schools are CLOSED (for example, Martin Luther King, Jr. Day). During the summer, the museum is OPEN for a full day on Mondays, starting on Memorial Day and ending on Labor Day. Please call ahead if you are unsure if Kaleideum is open or closed. 

Admission

• Adults: $15
• Youth (Ages 1-19): $12
• Seniors (Ages 62+): $13
• Ages 11 Months and Under: Free
• Members: Free
• Educators (with valid ID): Free
• Military Personnel (with valid military ID) receive $2 off admission during the school year.
• Kaleideum’s Digital Dome shows are an additional cost: $3 for members and $5 for non-members per show.

Please Note: On Saturdays, summer months, school holidays, snow days, and teacher work days, regular admission rates apply. You must also bring your Registration Record, Verification Card, or Letter of Intent to receive the discounted rate.

Check the website for rates on groups of 10 or more children and homeschool discounts.

Membership Options

Memberships range in price from $125 for a Single to $500 for a Super Plus (for up to 10 people) and come with several benefits, including unlimited visits, a 10% discount in the gift shop, members-only Mondays, discounts on special events and camps, and reduced admission at other ASTC Science Centers and other museums participating in the ACM Reciprocal Program.

Kaleideum members can enjoy special discounts offered by local businesses, as well as North Carolina Zoo, Airbound Trampoline Park, and other partners.

See Kaleideum’s membership page for more details.

Membership is excellent value for families who plan to visit more than a few times a year. A family membership often pays for itself in just 2–3 visits if you live in the Triad area.

Location & Parking

Address: 120 W 3rd Street, Winston-Salem, NC, 27101

Parking: Kaleideum does not have dedicated parking, but they’ve partnered with the Liberty Plaza Parking Deck to offer an all-day parking pass for just $4. These all-day parking passes can be purchased at our Welcome Desk. Otherwise, standard parking rates are $2 per hour.

Parking on the RED level of the parking deck allows for easier and quicker access to the museum.

Frequently Asked Questions

Have questions before your visit? We’ve got you covered! Below are answers to some of the most common things local families want to know about the WS Children’s Museum.

Still wondering about something? Drop your question in the comments, and we’ll find the answer for you.

What Age Is The WS Children’s Museum Best For?

The museum is designed for children ages 0–12, with dedicated spaces for toddlers, early learners, and older kids who enjoy STEAM, climbing, and creative challenges.

How Long Should We Plan To Stay?

Most families spend 2–3 hours exploring, but you could easily make a half-day, or even a full-day, visit, especially if your child likes to revisit their favorite exhibits.

What Does “STEAM” Mean In The Exhibits?

STEAM stands for Science, Technology, Engineering, Art, and Math. It’s an expanded version of STEM that adds creativity and design thinking into the mix. At the WS Children’s Museum, STEAM concepts show up in everything. These concepts are built into hands-on exhibits where kids learn through building, testing, and play.

Are Homeschool Discounts Available?

Yes! Homeschool families can receive discounted admission on weekdays. Just bring a Registration Record, Letter of Intent, or Verification Card. Note: regular rates apply on Saturdays, holidays, teacher workdays, and for children under 5. Visit Kaleideum’s homeschool programs page for details and booking info.

Do They Offer Group Rates?

Yes, discounted group rates are available for 10 or more children.

Can I Bring Snacks Or Lunch?

Yes, but please note that food isn’t allowed in the exhibit areas. The Kaleidoscope Café is situated on the 1st level, offering a wide range of snacks and drinks. There are also plenty of nearby downtown spots for a quick lunch.

Is The Museum Stroller Friendly?

Absolutely. All five floors are connected by elevators, and the layout is accessible. However, some parents prefer baby carriers for easier mobility in busier play zones.

More Exploring & Discovery For Kids

We’re so excited to welcome the brand-new downtown Kaleideum and all of its incredible exhibits to Winston-Salem. But the adventure doesn’t stop there.

Our city is home to many other beautiful museums just waiting to be explored. And if you’re looking for even more ways to keep the kids engaged, don’t miss our roundup of the best summer camps in Winston-Salem to fill your family’s calendar with fun, learning, and creativity all summer long.

Which exhibit do you think your child will be drawn to first? Or do you have a favorite that your child gravitates to time after time? We’d love to hear your favorites, so share with us in the comments!